EdTech Platform
Rodha — GDPI Platform
We built gdpi.rodha.co.in — a one-on-one personal interview and group discussion preparation platform for IIM aspirants — which has generated more than ₹1 crore in revenue for Rodha.
₹1 Cr+
revenue generated
1-on-1
PI & GD sessions
IIM
interview preparation
The challenge
Rodha is one of India's most trusted names in CAT preparation. But once results come out, aspirants with IIM calls need something different: personalised preparation for personal interviews (PI) and group discussions (GD). Delivering that one-on-one experience at scale — booking, conducting, and tracking hundreds of individual sessions — needed a dedicated platform, not spreadsheets and WhatsApp.
What we built
- gdpi.rodha.co.in — a purpose-built platform for one-on-one PI and GD preparation for IIM interviews
- Seamless discovery-to-booking flow so aspirants can find and reserve sessions in minutes
- Session management for mentors and students — scheduling, conducting, and follow-up in one place
- Built to handle the seasonal crunch: traffic spikes hard in the weeks after CAT results
The results
- ₹1 crore+ (10 million+ INR) in revenue generated through the platform
- A scalable, repeatable revenue line that runs every admissions season
- One-on-one prep delivered at a scale that manual coordination could never reach